Instagram Ads Cost In India
Instagram sponsored ads offer a means to promote your brand and products in a friendly and authentic manner, without resorting to hard selling tactics. This approach is favored by many business owners because it allows for genuine engagement with customers. Instagram advertising is commonly employed to enhance brand exposure, drive website traffic, and generate new leads.
Instagram Marketing And Management Packages
Initially, the average cost of Instagram advertising typically falls within the range of $0.01 to $3.50, depending on the selected bidding mechanism.
Instagram advertising expenses can generally be categorized into three sections: Cost per click (CPC), Cost per engagement (CPE), and Cost per thousand impressions (CPM).
Cost Per Click (CPC)
On Instagram, the cost per click ranged from $0.50 to $1 across all parameters, encompassing all clicks occurring on the ad. Specifically concerning destination URLs, the cost per click averaged between $0.50 and $0.95.
Cost Per Engagement (CPE)
Instagram CPE, or cost per engagement, refers to the cost associated with each engagement on an Instagram post, encompassing likes, shares, comments, or any other form of interaction with your ads. Typically, the cost per engagement ranges from $0.01 to $0.05.
Cost Per Thousand Impressions (CPM)
When considering age demographics, the dynamics change significantly. Based on a study conducted by AdEspresso, the average cost per click (CPC) for Instagram advertising in 2017 varies between $0.70 and $0.80 across all age groups. The study highlights that the age categories with the highest CPC are 18-24, 25-34, and 35-44.
Instagram Marketing Services Services Include
- Brand Awareness
- Brand Awareness
- Facebook Traffic Ads
- Application Promotion
- Facebook Sales Objective
- Facebook Engagement Ads
- Facebook Lead Generation
- Facebook Sales Objective
Comparison Of Advertising Costs Of Facebook And Instagram
In the realm of social media advertising, Instagram Marketing And Management Packagesstand out as the major players. Therefore, it’s logical to draw comparisons between these two platforms in terms of costs. Such a comparison enables you to gauge which platform delivers the best value for your advertising investments. Moreover, it aids in identifying the social media platform that offers superior audience reach for your ads.
SOCIAL PLATFORM
CPM
CPM
$6.70
$0.20 – $2.00
$7.19
$0.97
In the realm of social media advertising, Instagram and Facebook stand out as the major players. Instagram Marketing And Management Packages Therefore, it’s logical to draw comparisons between these two platforms in terms of costs. Such a comparison enables you to gauge which platform delivers the best value for your advertising investments. Moreover, it aids in identifying the social media platform that offers superior audience reach for your ads.
Instagram Ads Cost In India
Business Benchmarks
Average Cost
Instagram CPM (Cost Per 1000 Impressions)
Rs 7 to Rs 13
Instagram CPC (cost per link click)
Rs 0.45 to Rs. 3
Instagram CPV (cost per view)
Rs 0.3 to Rs. 2
Instagram CPI (cost per install)
Rs 30 to Rs. 100
Instagram CPL (cost per lead)
Rs 3.5 to Rs. 1400
Our team of Facebook advertising experts develops targeted campaigns aimed at potential customers, considering factors like location, interests, age, gender, and business type. Additionally, we devise organic Facebook marketing strategies and craft engaging posts to boost page interaction. Partnering with Vk Digital Solution ensures a tailored Facebook promotion strategy aligned with your brand, regardless of your business type. Our affordable Instagram Marketing And Management Packages cater to businesses of all sizes.
Instagram Promotion Packages
Basic
Instagram Promotion Packages-
Instagram Marketing
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Business Profile Creation
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Optimization Of Business Profile
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Instagram Stories Creation – 1 per week
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Post Creation For Instagram Profile (1 per week)
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Hashtag Research
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Competitors Analysis
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Responding to comment
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Engagement Strategy
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Outreach With Influencers
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Link With Facebook Page
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Instagram Analytics & Monitoring
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Monthly Reporting
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Instagram Ads
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Instagram Ads Campaign – 1
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Ad Set – 1
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Ads – 1
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Audience Research
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Instagram Ads Campaign Set up
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Instagram Ads Creative Creation & Design
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Instagram Ads Monitoring And Management
Advanced
Instagram Promotion Packages-
Instagram Marketing
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Business Profile Creation
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Optimization Of Business Profile
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Instagram Stories Creation – 2 per week
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Post Creation For Instagram Profile (2 per week)
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Hashtag Research
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Competitors Analysis
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Responding to comment
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Engagement Strategy
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Outreach With Influencers
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Link With Facebook Page
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Instagram Analytics & Monitoring
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Monthly Reporting
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Instagram Ads
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Instagram Ads Campaign – 2
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Ad Set – 3
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Ads – 6
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Audience Research
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Instagram Ads Campaign Set up
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Instagram Ads Creative Creation & Design
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Instagram Ads Monitoring And Management
Enterprise
Instagram Promotion Packages-
Instagram Marketing
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Business Profile Creation
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Optimization Of Business Profile
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Instagram Stories Creation – 4 per week
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Post Creation For Instagram Profile (3 per week)
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Hashtag Research
-
Competitors Analysis
-
Responding to comment
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Engagement Strategy
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Outreach With Influencers
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Link With Facebook Page
-
Instagram Analytics & Monitoring
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Monthly Reporting
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Instagram Ads
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Instagram Ads Campaign – 3
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Ad Set – 6
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Ads – 10
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Audience Research
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Instagram Ads Campaign Set up
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Instagram Ads Creative Creation & Design
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Instagram Ads Monitoring And Management
Plus 18% GST Note: The following pricing is standard for social media marketing, and prices may vary based on client requirements.